Facebook Post Engagements


👥 Facebook Post Engagements

According to Socialbakers, these are the top engaging post types on #Facebook:

1. Live video 🔴
2. Photo 📸
3. Video 📹
4. Link 🔗

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YouTube is Responsible for 37% of All Mobile Internet Traffic


📺 YouTube is Responsible for 37% of All Mobile Internet Traffic

A new report by Sandvine has revealed the applications responsible for the most downstream mobile traffic in the world. Underlining the popularity of streaming services, #YouTube accounts for the most megabytes with 37 percent – an awfully long way ahead of second-placed #Facebook with 8.4 percent and #Snapchat with 8.3 percent. #Netflix, which accounts for the most internet traffic overall, only manages 2.4 percent when it comes to mobile.

Via Statista.

Gen Z is Still on Facebook


📊 Gen Z is Still on Facebook

Think you cannot target #GenZ on #Facebook? Think again!
Socialbakers’ data shows that this generation is giving brands as much love as #Millennials!

🚀 via Socialbakers.

What’s 5G?


The next generation of wireless technology promises much faster speeds while using less power. The fifth generation mobile Communication has the capability of connecting huge volume of devices to the cloud making it a leader in the Internet of Things (IoT).

It can be used:

  1. To add connectivity and intelligence to factory equipments.
  2. In 5G based applications related to telemedicine and urban infrastructure.
  3. In streaming live events in Virtual Reality.
  4. In enabling autonomous vehicles to transmit data to each other.The connectivity can test wireless communications between autonomous vehicles and their surroundings. The 5G network transmits data from car sensors, roadside sensors, and video cameras installed above the road to a local data center, which analyzes the information and sends it back to the vehicles to help them navigate

How does 5G make this possible?

Unlike previous generations of mobile technology, which tended to introduce a single novel feature for users (1G let you walk and talk, 2G let you send texts, 3G got you onto the internet, and 4G let you stream), 5G promises a whole suite of dramatic improvements. It uses entirely new wireless infrastructure to achieve speeds up to 100 times faster than 4G and promises to nearly eliminate any processing delays. It will also kick-start the internet of things, since it was designed to connect billions of machines, appliances, and sensors at low cost without draining their batteries.

Chinese government calls it a strategic emerging industry and a new area of growth but the race to 5G will only be decided by creativity and Entrepreneurialism.

Bonus information
2G was pioneered in Europe in the 1990s,3G in Japan in 2000 and 4G in the US in 2011.

🐦 Brand Tweet Length Distribution


On avg, only 12% of tweets are longer than 140 characters, with 1% hitting the 280-character limit. (Twitter’s data, 2018)

Brands are less brief: 39% of brand tweets are longer than 140 characters, with 6.6% of tweets containing 245-280 characters. (Socialbakers data, 2018)

📱 Fastest Mobile Internet


Norway🇳🇴 had the fastest mobile #internet download speed, coming in at 67.17 megabits per second (Mbps). Iceland🇮🇸 came in a close second with 67.05 Mbps. The United States 🇺🇸 came in a distant 43rd with an average download speed of 30.49 Mbps. To stream #Netflix in Ultra HQ quality, a person needs access to 25 Mbps.